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	<title>Oficina da Marca &#187; creative management</title>
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		<title>7 habits of highly effective people by Stephen Covey</title>
		<link>https://oficinadamarca.com/blog/7-habits-of-highly-effective-people-by-stephen-covey/</link>
		<comments>https://oficinadamarca.com/blog/7-habits-of-highly-effective-people-by-stephen-covey/#comments</comments>
		<pubDate>Tue, 28 Jul 2015 13:24:12 +0000</pubDate>
		<dc:creator><![CDATA[Angela Ferreira]]></dc:creator>
				<category><![CDATA[Creative Management]]></category>
		<category><![CDATA[7 habits of highly effective people]]></category>
		<category><![CDATA[creative management]]></category>
		<category><![CDATA[life tips]]></category>
		<category><![CDATA[oficina da marca]]></category>
		<category><![CDATA[productivity tips]]></category>
		<category><![CDATA[Stephan Covey]]></category>
		<category><![CDATA[top habits]]></category>

		<guid isPermaLink="false">http://oficinadamarca.com/blog/?p=1124</guid>
		<description><![CDATA[Wonder how to raise your productivity? Here is the guy that might can help you! Stephen Covey is known as famous writer who influence a lot of people with his best seller The 7 habits of Highly Effective People. First published in 1989 it still remain one of the most popular books for self-improvement. Oficina [&#8230;]]]></description>
				<content:encoded><![CDATA[<p>Wonder how to raise your productivity? Here is the guy that might can help you! Stephen Covey is known as famous writer who influence a lot of people with his best seller <em>The 7 habits of Highly Effective People</em>. First published in 1989 it still remain one of the most popular books for self-improvement. <a href="http://oficinadamarca.com/blog/" target="_blank">Oficina da Marca</a> want to save you some time and reveal those fabulous advice that might can change your life!</p>
<p>See also:<strong> <a title="Permanent Link to Cialdini’s six principles to influence your website reader" href="http://oficinadamarca.com/blog/cialdinis-six-principles-to-influence-your-website-reader/" rel="bookmark">Cialdini’s six principles to influence your website reader</a></strong></p>
<p><a href="http://www.delightfull.eu/en/"><img class="alignnone" src="http://www.mydesignagenda.com/article/delightfull.jpg" alt="" width="700" height="90" /></a></p>
<p><strong>Habit 1: Be proactive</strong></p>
<p>You should decide which things you can influence and which don’t. And then rather than just reacting to external forces, start to change something.</p>
<p><a href="http://oficinadamarca.com/blog/wp-content/uploads/2015/07/Oficina-da-marca-7-habits-of-highly-effective-people-by-stephen-Covey-1-e1438089396499.jpg"><img class="alignnone size-full wp-image-1125" src="http://oficinadamarca.com/blog/wp-content/uploads/2015/07/Oficina-da-marca-7-habits-of-highly-effective-people-by-stephen-Covey-1-e1438089396499.jpg" alt="Oficina-da-marca-7-habits-of-highly-effective-people-by-stephen-Covey-1" width="560" height="373" /></a></p>
<p><strong>Habit 2: Begin with the end in mind</strong></p>
<p>Think how you want people to remember you, what you want them to say about you. Start every day with this image and do your best to rich this behaviors.</p>
<p><a href="http://oficinadamarca.com/blog/wp-content/uploads/2015/07/Oficina-da-marca-7-habits-of-highly-effective-people-by-stephen-Covey-3-e1438089386868.jpg"><img class="alignnone size-full wp-image-1127" src="http://oficinadamarca.com/blog/wp-content/uploads/2015/07/Oficina-da-marca-7-habits-of-highly-effective-people-by-stephen-Covey-3-e1438089386868.jpg" alt="Oficina-da-marca-7-habits-of-highly-effective-people-by-stephen-Covey-3" width="560" height="333" /></a></p>
<p><strong>Habit 3: Put first things first</strong></p>
<p>Decide what is important to you and devote your time for it. In other words prioritize. Take time for important things not urgent, because otherwise urgent tasks will take up all your time.</p>
<p><a href="http://oficinadamarca.com/blog/wp-content/uploads/2015/07/Oficina-da-marca-7-habits-of-highly-effective-people-by-stephen-Covey-5-e1438089376336.jpg"><img class="alignnone size-full wp-image-1129" src="http://oficinadamarca.com/blog/wp-content/uploads/2015/07/Oficina-da-marca-7-habits-of-highly-effective-people-by-stephen-Covey-5-e1438089376336.jpg" alt="Oficina-da-marca-7-habits-of-highly-effective-people-by-stephen-Covey-5" width="560" height="373" /></a></p>
<p><strong>Habit 4: Think Win-Win</strong></p>
<p>Always think about the best solution, that everyone would win. Win-Win is a frame of mind and heart that constantly seeks mutual benefit in all human interaction.</p>
<p><a href="http://oficinadamarca.com/blog/wp-content/uploads/2015/07/Oficina-da-marca-7-habits-of-highly-effective-people-by-stephen-Covey-41.jpg"><img class="alignnone wp-image-1135" src="http://oficinadamarca.com/blog/wp-content/uploads/2015/07/Oficina-da-marca-7-habits-of-highly-effective-people-by-stephen-Covey-41.jpg" alt="Oficina-da-marca-7-habits-of-highly-effective-people-by-stephen-Covey-41" width="560" height="420" /></a></p>
<p>&nbsp;</p>
<p><strong>Habit 5: Seek first to understand, then to be understood</strong></p>
<p>Many people listen to the idea in mind that they have to reply something. They are either speaking or preparing to speak. But rather than this you should listen first to understand. Don’t try to understand it through your own experience. Better try to put yourself into that person’s position. Listen with empathy for feeling and meaning. Convey presents this habit as the most important principle of interpersonal relations.<img class="alignnone size-full wp-image-1130" src="http://oficinadamarca.com/blog/wp-content/uploads/2015/07/Oficina-da-marca-7-habits-of-highly-effective-people-by-stephen-Covey-6-e1438089364631.jpg" alt="Oficina-da-marca-7-habits-of-highly-effective-people-by-stephen-Covey-6" width="560" height="420" /></p>
<p><strong>Habit 6: Synergize</strong></p>
<p>Appreciate the differences and try to find the best in it. Respect differences and compensate for weaknesses by building on strengths.</p>
<p><a href="http://oficinadamarca.com/blog/wp-content/uploads/2015/07/Oficina-da-marca-7-habits-of-highly-effective-people-by-stephen-Covey-7-e1438089351875.jpg"><img class="alignnone size-full wp-image-1131" src="http://oficinadamarca.com/blog/wp-content/uploads/2015/07/Oficina-da-marca-7-habits-of-highly-effective-people-by-stephen-Covey-7-e1438089351875.jpg" alt="Oficina-da-marca-7-habits-of-highly-effective-people-by-stephen-Covey-7" width="560" height="226" /></a></p>
<p><strong>Habit 7: Sharpen the saw</strong></p>
<p>Maintain the balance between your work and personal life, with this helping your potential to grow. Build a routine on improving yourself physically, mentally, spiritually, emotionally and socially and keep with it.</p>
<p><a href="http://oficinadamarca.com/blog/wp-content/uploads/2015/07/Oficina-da-marca-7-habits-of-highly-effective-people-by-stephen-Covey-8-e1438089336648.jpg"><img class="alignnone size-full wp-image-1132" src="http://oficinadamarca.com/blog/wp-content/uploads/2015/07/Oficina-da-marca-7-habits-of-highly-effective-people-by-stephen-Covey-8-e1438089336648.jpg" alt="Oficina-da-marca-7-habits-of-highly-effective-people-by-stephen-Covey-8" width="560" height="421" /></a></p>
<p><a href="http://www.brabbu.com/"><img class="alignnone" src="http://www.mydesignagenda.com/article/brabbu.jpg" alt="" width="700" height="90" /></a></p>
<p>See also: <strong><a title="Permanent Link to 4 best techniques to enhance productivity" href="http://oficinadamarca.com/blog/4-best-techniques-to-enhance-productivity/" rel="bookmark">4 best techniques to enhance productivity</a></strong></p>
<p>Like Ten principles of God is mandatory to keep your spiritual stability in the same way S. Covey’s 7 habits is mandatory for being effective and gain professional grow.</p>
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		<title>4 best techniques to enhance productivity</title>
		<link>https://oficinadamarca.com/blog/4-best-techniques-to-enhance-productivity/</link>
		<comments>https://oficinadamarca.com/blog/4-best-techniques-to-enhance-productivity/#comments</comments>
		<pubDate>Mon, 27 Jul 2015 13:42:56 +0000</pubDate>
		<dc:creator><![CDATA[Angela Ferreira]]></dc:creator>
				<category><![CDATA[Creative Management]]></category>
		<category><![CDATA[action method]]></category>
		<category><![CDATA[creative management]]></category>
		<category><![CDATA[eat that frog]]></category>
		<category><![CDATA[management]]></category>
		<category><![CDATA[oficina da marca]]></category>
		<category><![CDATA[pomodoro technique]]></category>
		<category><![CDATA[productivity]]></category>
		<category><![CDATA[productivity techniques]]></category>
		<category><![CDATA[Seinfeld method]]></category>

		<guid isPermaLink="false">http://oficinadamarca.com/blog/?p=1115</guid>
		<description><![CDATA[The high pace of today’s life makes it hard to handle. Yes, we have a lot of device that help us to do everything faster but as well too much of the things to spend the time on. We save some time but have much more options to spend it than ever before. So in [&#8230;]]]></description>
				<content:encoded><![CDATA[<p>The high pace of today’s life makes it hard to handle. Yes, we have a lot of device that help us to do everything faster but as well too much of the things to spend the time on. We save some time but have much more options to spend it than ever before. So in this case as to be effective and productive we need to manage to prioritize the things. The internet is full of the tips how to do that. But just to save your time, <a href="http://oficinadamarca.com/blog/" target="_blank">Oficina da Marca</a> prepared the ultimate list how to enhance your productivity the most!</p>
<p>See also:<strong> <a title="Permanent Link to Cialdini’s six principles to influence your website reader" href="http://oficinadamarca.com/blog/cialdinis-six-principles-to-influence-your-website-reader/" rel="bookmark">Cialdini’s six principles to influence your website reader</a></strong></p>
<p><a href="http://www.delightfull.eu/en/"><img class="alignnone" src="http://www.mydesignagenda.com/article/delightfull.jpg" alt="" width="700" height="90" /></a></p>
<p><strong>The Pomodoro technique</strong></p>
<p>Pomodoro technique works on concentration. Choose a big task that needs a concentration. Set a timer for 25 minutes. Fully concentrate on the task until the timer rings and put a check mark on paper. Take 5 minutes break and set your timer for 25 minutes again. Put the check mark again and at the end count how many intervals you needed to tackle the task. After 4 intervals take a break of half an hour. Repeat until the task is finished.</p>
<p><a href="http://oficinadamarca.com/blog/wp-content/uploads/2015/07/oficina-da-marca-4-best-technics-to-enhance-productivity-pomodoro-technic-e1438004308578.jpg"><img class="alignnone size-full wp-image-1120" src="http://oficinadamarca.com/blog/wp-content/uploads/2015/07/oficina-da-marca-4-best-technics-to-enhance-productivity-pomodoro-technic-e1438004308578.jpg" alt="oficina-da-marca-4-best-technics-to-enhance-productivity-pomodoro-technic" width="560" height="452" /></a></p>
<p><strong>Eat that frog</strong></p>
<p>This technic says that you should do the most challenging or unpleasant task as the first thing. First, make a list of everything that you need to do. Then identify the frog(s) – task or tasks that needed to be done first. Put them on the top of the list. Eat that frog the first thing in the morning. This will give you a confidence to tackle anything else on your list that day.</p>
<p><a href="http://oficinadamarca.com/blog/wp-content/uploads/2015/07/oficina-da-marca-4-best-technics-to-enhance-productivity-eat-that-frog-technic-e1438004296800.jpg"><img class="alignnone size-full wp-image-1119" src="http://oficinadamarca.com/blog/wp-content/uploads/2015/07/oficina-da-marca-4-best-technics-to-enhance-productivity-eat-that-frog-technic-e1438004296800.jpg" alt="oficina-da-marca-4-best-technics-to-enhance-productivity-eat-that-frog-technic" width="560" height="201" /></a></p>
<p><strong>Getting things done</strong></p>
<p>Gather all tasks in one place: big, small, personal, professional, immediate, long term and so on. Clarify the tasks and make sure they’re actionable. Make categories for them. Reflect them repeatedly: every week, month or even day.</p>
<p><a href="http://oficinadamarca.com/blog/wp-content/uploads/2015/07/oficina-da-marca-4-best-technics-to-enhance-productivity-1-e1438004271414.jpg"><img class="alignnone wp-image-1117 size-full" src="http://oficinadamarca.com/blog/wp-content/uploads/2015/07/oficina-da-marca-4-best-technics-to-enhance-productivity-1-e1438004271414.jpg" alt="oficina-da-marca-4-best-technics-to-enhance-productivity-1" width="560" height="374" /></a></p>
<p><strong>The action method</strong></p>
<p>This method says that you should organize your tasks in certain groups. First group: list of specific tasks that are actionable items. Other list: supplementary info/resources you need to get task done. The third list: things that don’t need to be done immediately.</p>
<p><a href="http://oficinadamarca.com/blog/wp-content/uploads/2015/07/oficina-da-marca-4-best-technics-to-enhance-productivity-action-method-e1438004284240.jpg"><img class="alignnone size-full wp-image-1118" src="http://oficinadamarca.com/blog/wp-content/uploads/2015/07/oficina-da-marca-4-best-technics-to-enhance-productivity-action-method-e1438004284240.jpg" alt="oficina-da-marca-4-best-technics-to-enhance-productivity-action-method" width="560" height="233" /></a></p>
<p><strong>The Seinfeld method</strong></p>
<p>This method counts on consistency. It says that you should choose one or more specific tasks/goals that you want to improve. Mark off each day you complete the task on a calendar. And the most important – try not to break the chain.</p>
<p><a href="http://oficinadamarca.com/blog/wp-content/uploads/2015/07/oficina-da-marca-4-best-technics-to-enhance-productivity-Seinfeld-technic-e1438004319779.jpg"><img class="alignnone size-full wp-image-1121" src="http://oficinadamarca.com/blog/wp-content/uploads/2015/07/oficina-da-marca-4-best-technics-to-enhance-productivity-Seinfeld-technic-e1438004319779.jpg" alt="oficina-da-marca-4-best-technics-to-enhance-productivity-Seinfeld-technic" width="560" height="315" /></a></p>
<p><a href="http://www.brabbu.com/"><img class="alignnone" src="http://www.mydesignagenda.com/article/brabbu.jpg" alt="" width="700" height="90" /></a></p>
<p>See also: <strong><a title="Permanent Link to Marketers’ techniques to attract customers" href="http://oficinadamarca.com/blog/marketers-techniques-to-attract-customers/" rel="bookmark">Marketers’ techniques to attract customers</a></strong></p>
<p>You shouldn&#8217;t use them all, because it will make your life even more complicated. Choose one and do it continually. And remember that you can eat an elephant if you approach one bite at time!</p>
]]></content:encoded>
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		<title>Marketers’ techniques to attract customers</title>
		<link>https://oficinadamarca.com/blog/marketers-techniques-to-attract-customers/</link>
		<comments>https://oficinadamarca.com/blog/marketers-techniques-to-attract-customers/#comments</comments>
		<pubDate>Tue, 30 Jun 2015 14:14:19 +0000</pubDate>
		<dc:creator><![CDATA[Angela Ferreira]]></dc:creator>
				<category><![CDATA[Creative Management]]></category>
		<category><![CDATA[advertising techniques]]></category>
		<category><![CDATA[advertising tips]]></category>
		<category><![CDATA[brand marketing]]></category>
		<category><![CDATA[creative management]]></category>
		<category><![CDATA[luxurious brands]]></category>
		<category><![CDATA[marketing techniques]]></category>
		<category><![CDATA[oficina da marca]]></category>
		<category><![CDATA[sales promotion]]></category>

		<guid isPermaLink="false">http://oficinadamarca.com/blog/?p=920</guid>
		<description><![CDATA[There are some commonplace techniques that marketers use and you probably already learned them by heart. It is all those discounts, limited-time offers, trials, buzz words or the endorsement of people you know. But there are some tactics that you cannot notice so obviously – it is all about affecting your subconscious. So here Oficina [&#8230;]]]></description>
				<content:encoded><![CDATA[<p>There are some commonplace techniques that marketers use and you probably already learned them by heart. It is all those discounts, limited-time offers, trials, buzz words or the endorsement of people you know. But there are some tactics that you cannot notice so obviously – it is all about affecting your subconscious. So here <a href="http://oficinadamarca.com/blog/" target="_blank">Oficina de Marca blog</a> represent you the ways how brands tap into your mind.</p>
<p>See also: <strong>http://oficinadamarca.com/blog/marketing-for-brands/</strong></p>
<p><a href="https://www.google.lt/url?sa=t&amp;rct=j&amp;q=&amp;esrc=s&amp;source=web&amp;cd=1&amp;cad=rja&amp;uact=8&amp;ved=0CCAQFjAA&amp;url=http%3A%2F%2Fwww.delightfull.eu%2F&amp;ei=xGaRVdeCPIHqUvK1qbAN&amp;usg=AFQjCNHbYvpXaj1KoZbBu-H5LMQyEMpd0A&amp;sig2=P3uFyxQs9nIxTxF32IDIWA&amp;bvm=bv.96783405,d.d24"><img class="alignnone" src="http://www.mydesignagenda.com/article/delightfull.jpg" alt="" width="700" height="90" /></a></p>
<p><strong>Brand logo has an impact</strong></p>
<p>Brand logos have the power to activate a set of associations we have with that brand, leading us to specific behaviors that are similar to brand’s image. For instance, Apple logo is all about creativity. So when people were asked to tell the ways of using brick, the ones who so Apple logo came up with more creative ideas.</p>
<p><a href="http://oficinadamarca.com/blog/wp-content/uploads/2015/06/oficina-da-marca-marketers-techniques-to-affect-customers-apple-logo-e1435593430114.jpg"><img class="alignnone wp-image-922" src="http://oficinadamarca.com/blog/wp-content/uploads/2015/06/oficina-da-marca-marketers-techniques-to-affect-customers-apple-logo-e1435593430114.jpg" alt="oficina-da-marca-marketers-techniques-to-affect-customers-apple-logo" width="560" height="350" /></a></p>
<p><strong>‘Feeling good’ attitude</strong></p>
<p>It is all based on associations. You don’t promote your product, but in the commercial you surround it with things that make people happy. It can be sun, flowers, sea or anything else. And even though it sounds kind of awkward idea, it works. In experiment, people were more likely to take worth pen instead of good one, just because it was surrounded by positive things.</p>
<p><a href="http://oficinadamarca.com/blog/wp-content/uploads/2015/06/oficina-da-marca-marketers-techniques-to-affect-customers-advertisment-1-e1435594431968.jpg"><img class="alignnone wp-image-925" src="http://oficinadamarca.com/blog/wp-content/uploads/2015/06/oficina-da-marca-marketers-techniques-to-affect-customers-advertisment-1-e1435594431968.jpg" alt="oficina-da-marca-marketers-techniques-to-affect-customers-advertisment-1" width="560" height="396" /></a></p>
<p><a href="http://oficinadamarca.com/blog/wp-content/uploads/2015/06/oficina-da-marca-marketers-techniques-to-affect-customers-advertisment-e1435593399873.jpg"><img class="alignnone wp-image-921" src="http://oficinadamarca.com/blog/wp-content/uploads/2015/06/oficina-da-marca-marketers-techniques-to-affect-customers-advertisment-e1435593399873.jpg" alt="oficina-da-marca-marketers-techniques-to-affect-customers-advertisment" width="560" height="315" /></a></p>
<p>&nbsp;</p>
<p><strong>Luxury brands’ effect</strong></p>
<p>It’s also connected with associations. You buy more expensive things from luxury brands if you watch then in commercial with other luxury brands. In experiment, it was noticed that people were more likely to buy Nike socks instead of cheaper ones, just because Nike ones where showed for them before with such a brands as “Tiffany”, “Nordstrom”.</p>
<p><a href="http://oficinadamarca.com/blog/wp-content/uploads/2015/06/oficina-da-marca-marketers-techniques-to-affect-customers-tiffany.jpg"><img class="alignnone wp-image-924" src="http://oficinadamarca.com/blog/wp-content/uploads/2015/06/oficina-da-marca-marketers-techniques-to-affect-customers-tiffany-e1435594015997.jpg" alt="oficina-da-marca-marketers-techniques-to-affect-customers-tiffany" width="560" height="221" /></a></p>
<p><strong>Music can change things</strong></p>
<p>Music can stimulate you do make a purchasing decisions. Research shows that shoppers make more impulsive purchases when they’re overstimulated by louder music. Moreover, if you put in the restaurant slow music, it will make people sit there longer and take some dessert with extra drink. The good news for restaurant staff. A French study revealed that playing songs with “prosocial” lyrics about empathy and helping others can increase tips – good news for servers everywhere.</p>
<p><a href="http://oficinadamarca.com/blog/wp-content/uploads/2015/06/oficina-da-marca-marketers-techniques-to-affect-customers-music-e1435594327154.jpg"><img class="alignnone wp-image-923" src="http://oficinadamarca.com/blog/wp-content/uploads/2015/06/oficina-da-marca-marketers-techniques-to-affect-customers-music-e1435594327154.jpg" alt="oficina-da-marca-marketers-techniques-to-affect-customers-music" width="560" height="333" /></a></p>
<p><a href="http://www.brabbu.com/"><img class="alignnone" src="http://www.mydesignagenda.com/article/brabbu.jpg" alt="" width="700" height="90" /></a></p>
<p>See aslo: <strong><a title="Permanent Link to New social network trends you should know" href="http://oficinadamarca.com/blog/new-social-network-trends-you-should-know/" rel="bookmark">New social network trends you should know</a></strong></p>
<p>And these are just a few tricks that marketers use. However, starting to use them is already a good beginning for making your brand powerful.</p>
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